The New Zealand Pure Pet Meals Co Model Evaluate 2024: A Detailed Look

Our Remaining Verdict

We give The New Zealand Pure Pet Meals Co model an general ranking of 4.95 out of 5 stars.

High quality: 5/5

Selection: 5/5

Substances: 5/5

Worth: 4.8/5

If our kitties might thrive on love and affection alone, they’d all dwell a protracted, wholesome life. Sadly, we all know it takes greater than cuddles and good intentions to maintain felines feeling their finest. A wholesome, joyful life begins with a top quality weight loss plan packed stuffed with the protein these obligate carnivores want.

However in a world dominated by industrial cat meals full of grains, low-quality meat, and unnatural components, how can we be sure our cats get what they want? The New Zealand Pure Pet Meals Co thinks they’ve the reply.

Their lengthy line of air-dried diets, freeze-dried diets, and pure cat treats are loaded with high-quality meat and a handful of superfood additions. Every recipe accommodates the very best of what New Zealand has to supply, from free-range lamb to king salmon to wild venison.

I had an opportunity to pattern a number of merchandise from this firm on my 11-month-old rescue cat, Makoa. He definitely had loads of good issues to say about them and I’m fairly impressed with these meals myself, however is that this lineup proper to your cat?

Discover out that and extra in my full overview of The New Zealand Pure Pet Meals Co.

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At a Look: What We Obtained

Picture Product Particulars

Greatest Total

Chicken & King Salmon Air Dried Cat Food

Hen & King Salmon Air Dried Cat Meals

  • 97% meat, organs, and bones

  • Crunchy texture

  • Hen, lamb, salmon, and inexperienced muscle
  • Second place
    Lamb & King Salmon Freeze Dried Cat Food

    Lamb & King Salmon Freeze Dried Cat Meals

  • 97% meat, organs, and bones

  • Uncooked meat and superfoods

  • Gentle morsels
  • Third place
    Wild Venison Freeze Dried Cat Bites

    Wild Venison Freeze Dried Cat Bites

  • Gentle texture

  • Venison, lamb, tripe, and inexperienced muscle

  • Use as deal with or topper
  • Beef Green Tripe Freeze Dried Cat Treats

    Beef Inexperienced Tripe Freeze Dried Cat Treats

  • Extremely palatable

  • Gentle texture

  • Prebiotics and probiotics
  • divider 2 cats

    About The New Zealand Pure Pet Meals Co

    The New Zealand Natural Pet Food - makoa in the box

    The New Zealand Pure Pet Meals Co was began in 2016 by associates and pet mother and father, Amber Cordero and Jacqueline Taylor. They wished a manner to supply beloved pets world wide with high-quality, healthful meals that might assist them thrive. They usually wished to do it whereas additionally being conscious of the planet.

    The corporate presents two strains of pet meals. Their MEOW line options meals, treats, and toppers for cats, whereas their WOOF line presents the identical for canines.

    The place is The New Zealand Pure Pet Meals Co’s Merchandise Produced?

    This pure pet meals firm makes all their recipes in small batches at their New Zealand facility. They supply their honest commerce elements from native farms and suppliers with an eye fixed for sustainability and moral practices.

    Virtually all the meat and superfoods used of their recipes are harvested in New Zealand and the encompassing waters.

    Which Forms of Cats is The New Zealand Pure Pet Meals Co Greatest Suited For?

    The entire diets and treats this firm makes are accepted for all life phases. This implies they are often fed to kittens, adults, and seniors.

    Every recipe is loaded with protein from varied meat sources. The overwhelming majority of cats will profit from the excessive protein and fats content material however some felines with particular well being points, comparable to kidney illness, might not be an excellent match for this meals.

    This firm presents various completely different recipe choices, together with some very novel proteins. For cats with widespread meals allergic reactions, there are prone to be a number of recipes they will eat with out difficulty.

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    Key Options

    The New Zealand Natural Pet Food - products lined up on counter

    There are a variety of key options that set The New Zealand Pure Pet Meals Co’s MEOW line aside out of your common cat meals model. Under we’ll take a better have a look at what goes into their recipes, how they’re ready, and the various choices out there.

    Complete Uncooked Meat Substances

    Each meal providing from the MEOW line options a number of uncooked meat elements of their recipes. These elements all the time seem on the prime of the ingredient listing and make up round 97% of the overall recipe.

    However what actually units The New Zealand Pure Pet Meals Co aside from different freeze-dried pet meals choices is their inclusion of floor bone and organ meat.

    Not solely does floor bone provide calcium, which your cat must thrive, but it surely additionally accommodates bone marrow. Bone marrow is stuffed with necessary vitamins in addition to collagen, glucosamine, and anti inflammatory elements that may assist maintain your kitty wholesome.1

    The organ meat present in these diets additionally brings loads of diet. Liver, kidneys, and different organs present many nutritional vitamins and minerals that muscle meat doesn’t. These cuts are additionally an important supply of protein and include much less fats than muscle meat.2

    Not one of the meat elements in these recipes are uncovered to warmth or strain. Sustaining this uncooked state means they provide extra when it comes to vitamins, amino acids, and intact enzymes. All of those elements are necessary to sustaining optimum kitty well being.

    Added Superfoods

    Along with the lengthy listing of meats in every recipe, these choices from The New Zealand Pure Pet Meals Co additionally include some highly effective and distinctive superfoods.

    Kelp is added to most recipes as a result of it accommodates necessary amino acids. It’s additionally an important sustainable supply of omega fatty acids. Analysis has proven that kelp might help enhance immune system perform and enhance dental well being in pets.

    One other ingredient you’ll discover in all meal recipes is New Zealand Inexperienced Mussel. This superfood is filled with nutritional vitamins, minerals, and antioxidants. Its omega fatty acid content material and anti inflammatory properties are well-known for enhancing joint well being.

    Manuka honey is a superfood you’ll be able to solely discover in New Zealand and Australia. That’s as a result of it’s made by bees that pollinate native tea tree flowers. The sort of honey has highly effective antibiotic and antiviral properties and can also be a potent anti-inflammatory.

    Most recipes additionally include natural virgin coconut oil and hoki fish oil, each of that are filled with health-supporting fat.

    The New Zealand Natural Pet Food - makoa eating chicken & king salmon recipe

    Minimally Processed

    It doesn’t matter what number of nice elements you pack right into a pet meals, if you happen to expose that meals to warmth or strain, it’s going to be much less nutritious. That’s why The New Zealand Pure Pet Meals Co doesn’t warmth or strain course of any of their meals or treats.

    As a substitute, they use freeze-drying or air-drying to complete their recipes.

    Freeze-dried uncooked meals are made by freezing uncooked elements, after which eradicating the moisture by putting them in a vacuum. This produces a product that accommodates little or no moisture whereas protecting all the vitamins and enzymes intact. Whereas this meals remains to be technically uncooked, it doesn’t include sufficient moisture to help bacterial development, making it a lot safer to deal with.

    Air-dried uncooked meals is made by exposing uncooked elements to circulating air till a lot of the moisture in it evaporates. Like freeze drying, this course of leaves the vitamins and enzymes intact whereas lowering the moisture in order that micro organism can’t develop.

    A number of Recipe Choices

    The New Zealand Pure Pet Meals Co presents a protracted listing of freeze-dried diets and treats in addition to many air-dried choices.

    The air-dried meals have a crunchy texture however are a lot much less dense than conventional kibble. They’re crumbly, which suggests the items themselves are available a wide range of sizes from large-kibble to tremendous topper consistency.

    The freeze-dried meals have a really delicate texture that may be simply crumbled. They are often fed as is or soaked in water to create a type of pate. These cylindrical items are pretty giant however are simple to interrupt aside, even for cats with out tooth.

    The New Zealand Pure Pet Meals Co has many alternative recipe choices, most of which can be found in freeze-dried and air-dried preparations. Their present meal recipe choices embody:

    • Lamb and King Salmon
    • Hen and King Salmon
    • Lamb and Hoki
    • Duck
    • Beef and Hoki
    • Wild Venison
    • Wild Brushtail

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    Evaluations of the The New Zealand Pure Pet Meals Co Recipes We Obtained

    1. Hen & King Salmon Air Dried Cat Meals

    The New Zealand Natural Pet Food Co. Meow Chicken & Salmon Air Dried Cat Food

    The Hen & King Salmon air-dried meals from The New Zealand Pure Pet Meals Co is filled with protein from three completely different animal sources. All of the protein and the majority of the vitamins on this meals come from rooster with floor bone, rooster coronary heart, lamb inexperienced tripe, king salmon with bone, and rooster liver.

    All these high quality, biologically acceptable elements make up 97% of what’s on this meals. The opposite 3% consists of superfoods like green-lipped mussel, manuka honey, kelp, and hoki oil. A brief listing of amino acid mineral complexes can also be added to spherical out the diet profile.

    The crunchy texture and easy feeding directions make this air-dried meals an important selection for cats transitioning from kibble. It doesn’t require any particular preparation and might be added to the bowl identical to conventional cat meals.

    The ethereal density of this meals makes it a bit extra crumbly than what most individuals are used to. This makes it pretty messy but in addition, in my expertise, makes it extra interesting to cats. That is very true for older cats and people with dental issues.


    • 40% protein and 38% fats
    • Full of high quality meats and superfoods
    • Crunchy texture
    • Straightforward to feed
    • No preparation wanted


    • Crumbly texture makes it a bit messy
    • Feels somewhat greasy

    2. Lamb & King Salmon Freeze Dried Cat Meals

    The New Zealand Natural Pet Food Co. Meow Lamb​ & King Salmon Grain-Free Freeze-Dried Cat Food

    Freeze-dried cat meals brings all the advantages of uncooked in a bundle that’s simpler to deal with and put together. This lamb and king salmon weight loss plan from The New Zealand Pure Pet Meals Co is not any exception.

    It’s filled with high quality animal elements that present the macro and micronutrients your cat must thrive. The primary six elements are lamb, king salmon with floor bone, lamb inexperienced tripe, lamb coronary heart, lamb liver, and lamb kidney.

    Just like the air-dried method above, this one accommodates 97% animal elements plus a handful of superfoods. Due to this, it wants solely a hint quantity of added vitamins. Most of those are in amino acid advanced kind which vastly enhances their absorbability.

    This meals is available in comparatively giant chunks. However these are very delicate and straightforward to interrupt or crumble. In actual fact, they’re delicate sufficient that even kitties with out tooth might simply eat them.

    As with most freeze-dried pet meals, you have got the choice to feed these as they’re or to soak them in water to rehydrate them right into a pate-like consistency. They can be crumbled onto your cat’s kibble or moist meals. My cat fortunately gobbles this weight loss plan up in all kinds.


    • Six high quality meat elements
    • Excessive fats for further vitality
    • Superfoods and extremely absorbable vitamins
    • Gentle texture
    • A number of preparation choices


    • Can require extra work to organize
    • Bigger than typical pellet measurement

    3. Wild Venison Freeze Dried Cat Bites

    The New Zealand Natural Pet Food Co. Meow Wild Venison Grain-Free Freeze-Dried Cat Treats

    Along with meals, The New Zealand Pure Pet Meals Co additionally makes a line of “bites.” These freeze-dried morsels are similar to their meal recipes however are available smaller packages. They’re meant for use as toppers for conventional meals or as a handy meal possibility for journey.

    The wild venison recipe accommodates seven high quality meat elements. These embody wild venison, lamb, lamb inexperienced tripe, lamb kidney, and floor lamb bone. Like the complete recipes, this one accommodates a handful of superfoods, together with manuka honey, rosemary, and hoki oil.

    This recipe possibility is excessive in protein and decrease in fats than most, making it an important possibility for much less energetic cats.

    The pellets on this freeze-dried possibility resemble these within the meal recipes. They’re pretty giant however are simply damaged up because of their delicate texture. This makes them simple to crumble over kibble for an attractive topper that can persuade even choosy eaters to scrub their bowl.

    Each the macro and micronutrient profiles of those bites match that of a lot of the meal recipes. This makes them extremely versatile and an important possibility for journey or particular events. In case you’re contemplating The New Zealand Pure Pet Meals Co however aren’t positive if it’s proper to your cat, choosing one in every of these smaller baggage is an effective way to check out their product line.


    • 40% protein and 22% fats
    • Small bag for journey or sampling
    • Makes an important topper
    • Might be served in a wide range of methods
    • Nice for much less energetic cats


    • Value is greater per ounce
    • Bigger than typical pellet measurement

    4. Beef Inexperienced Tripe Freeze Dried Cat Treats

    The New Zealand Natural Pet Food Co. Woof Beef Green Tripe Grain-Free Freeze-Dried Dog Treats

    In case you’re searching for a cat deal with even your choosy eater can’t deny, that is it. These beef inexperienced tripe freeze-dried treats from The New Zealand Pure Pet Meals Co are extremely palatable. They usually characteristic the identical delicate, chewy texture as the opposite freeze-dried choices from this firm.

    This recipe accommodates simply two easy elements, beef inexperienced tripe and New Zealand inexperienced mussel.

    Tripe is constituted of the abdomen lining of ruminants. It has a naturally potent taste and odor that almost all cats can not resist. It additionally presents many advantages for intestine well being, together with prebiotics and probiotics. The added inexperienced mussel offers many well being advantages of its personal and has a equally engaging taste.

    As an additional benefit, these treats are filled with protein and wholesome fat.

    This is only one of many freeze-dried and air-dried deal with choices from The New Zealand Pure Pet Meals Co. One in every of my cat’s different favorites is the freeze-dried inexperienced mussels. These enjoyable treats are fabricated from complete inexperienced mussels that also retain their authentic form and look.


    • Extremely palatable
    • 50% protein and 31% fats
    • Straightforward to interrupt aside
    • Is available in a wide range of flavors
    • Extremely nutritious deal with possibility

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    Our Expertise With The New Zealand Pure Pet Meals Co

    My cat, Makoa, has had a delicate intestine since battling a number of infections as a kitten. After lastly getting him off antibiotics and strengthening his intestine biome with a number of dietary supplements, he’s lastly at a spot the place he’s prepared for much less processed, extra biologically acceptable meals.

    That’s why I used to be so excited concerning the alternative to strive a few of The New Zealand Pure Pet Meals Co recipes. I bought a wide range of choices to check out, together with air-dried meals, freeze-dried meals, and a number of completely different bites and deal with choices.

    I began by slowly mixing within the Hen & King Salmon air-dried meals together with his regular kibble. From day one, it’s been clear he prefers The New Zealand Pure Pet Meals Co possibility. He all the time picks it out of his bowl first.

    On the identical time, I began mixing the Lamb & King Salmon freeze-dried meals together with his canned meals at meal occasions. After a couple of days, I had transitioned him solely over to the brand new meals.

    It takes a bit extra time to prep this uncooked meals than customary canned meals, however solely as a result of I desire to let it soak in water. However there isn’t a doubt that he loves it!

    In actual fact, the one factor he likes higher than the meal recipes from this firm are their treats. He’s a giant fan of the Wild Venison bites however undoubtedly loves the Beef Tripe and New Zealand Inexperienced Mussel treats the very best.

    After a few weeks of consuming the brand new meals and treats, he already looks like he has extra vitality than he did earlier than. His coat appears softer, too. And, remarkably, his delicate abdomen has held up relatively effectively throughout the transition.

    In my view, I’m actually impressed by the elements utilized in these recipes. Not solely are they filled with high quality animal meats and distinctive superfoods, however in addition they include many novel elements you received’t see in most different cat meals. That is nice for kitties with meals allergic reactions and offers a unique nutrient profile that may profit all cats.

    The New Zealand Natural Pet Food - makoa eating wild venison recipe

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    In case you’re prepared to significantly up your cat’s diet recreation, I can’t advocate The New Zealand Pure Pet Meals Co’s MEOW line sufficient.

    Each their meals and treats are filled with protein from high quality uncooked meat sources. For house owners searching for a easy dry-kibble substitute, the air-dried line is a superb possibility. Or for individuals who need uncooked made simple, the freeze-dried recipes are a beautiful place to begin.

    My cat Makoa has nothing however good issues to say about every little thing he has tried from this firm. And I really feel nice figuring out that he’s getting every little thing he must thrive thanks to those healthful, nutrient-dense choices made with sustainable, fair-trade elements.

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